The giving pledge

Jeff Bezos is a clever guy with unique approaches in business. Now he’s reached out through Twitter for philanthropy ideas to address problems “here and now,” it could be a new direction for philanthropy.

Some people feel like alleviating  misery better use of their money than promoting joys – like orchestras, university programs, and the like. Both are doing good and sharing wealth with society at large.

Lots of the very wealthiest people join Warren Buffett’s Giving Pledge, promising to give away most of their wealth during their lifetime.

As part of their pledge, they write letters describing their giving philosophies. For example, George B. Kaiser, an Oklahoma oil and finance guy purportedly worth about $8 billion wrote this

“I recognized early on that my good fortune was not due to superior personal character or initiative so much as it was to dumb luck. I was blessed to be born in an advanced society with caring parents. So, I had the advantage of both genetics … and upbringing.”

He feels “morally bound to help those left behind by the accident of birth. Though almost all of us grew up believing in the concept of equal opportunity, most of us simultaneously carried the unspoken and inconsistent ‘dirty little secret’ that genetics drove much of accomplishment so that equality was not achievable.”

By channeling a lot of his giving to early childhood education he hopes to promote kids’ genetic endowments.

As Bezos’s wealth climbs, it’s around billion and growing, it’ll be interesting to see what impact his philanthropy has.